Welcome!
I'm Darin, an experienced product designer with excellent communication skills who loves being outside in nature when I’m not solving business problems. I'm excited to connect with you.
Have a great day! - Darin
Microsoft - PaaS Platform Migration
Problem:
Within Cloud+AI (Cloud Supply Chain) organization two different UX platforms were being used for the same vertical, resulting in inefficiency
Solution:
To improve engineering efficiency, the decision was taken to migrate one SaaS platform that was hosting 25 applications over to a larger PaaS platform. This involved researching, evaluating, designing, user testing and improving UX for each application during migration.
Outcome:
Reduced 25 applications to 8
Deprecated 4 applications
Created a scalable and repeatable PM/Spec process
Delivered application on time
Performance commitment of 1 second per call
30+ UX improvements in one app (Demand Forecast)
V1 app will provide 75% of all future applications UX needs with re-usable patterns/templates
Depricate old SaaS platform
Microsoft - Circular Center Marketplace
Problem:
Assets from decommissioned data centers need to be sold or recycled. The current manual process involves emails and spreadsheets. This process is inefficient, not scalable, auditable, and prone to errors.
Solution:
Design a new V1 unified cloud experience, as the source of truth, with traceability for the two personas’ business needs (SRM, BuyBack supplier).
Outcome:
V1 application designs delivered
Defined primary personas
SRM view would log all BuyBack suppliers’ business dealings
Buyback supplier-specific view
Cloud-based solution to replace old manual process
Post MVP UX defined
AT&T - Global Design & eBilling
Global Navigation:
Redesign multi-level top navigation and footer globally to accommodate new business models. Desktop and mobile web.
Information Architecture
Conduct user research, surveys and card-sorting exercises
Perform A/B Testing
Wireframes, Hi-fidelity mockups, and prototypes
Cross-team collaboration
Product Tiles:
Redesign B2B consumer-facing desktop/mobile e-commerce product tiles including net new features.
Conduct user research
Develop brand guidelines and business requirements
Hi-fidelity mockups
Perform A/B Testing and user feedback sessions
Alerts & Notifications:
Solve discoverability UX for alerts, and notifications. Desktop and mobile web.
Conduct user research
Wireframes, Hi-fidelity mockups,
User testing
Cross-team collaboration
Zillow - Body of work
Trulia:
New website template builder platform
New marketing editor platform
Market Leader:
CRM platform re-design
Marketing center platform re-design
V1 Mobile CRM
V1 realestate.com platform

“Nature is the ultimate user experience designer”
- Darin Dewell / Senior Product Designer